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Why Your Charitable Donation Feels Pointless
Imagine for a moment that you have a young child in your life, one with whom you are quite fond of, and you want to give them an awesome birthday present. You search around and find that amazing thing you just know they’ll love, you wrap it up all nice and pretty and...
Your Company’s Most Beneficial Half Day
If you really want to integrate a culture of generosity into the DNA of your business, consider a strategic half day of service to a local non-profit. I know the idea of shutting down work for a few hours on a Friday seems like a stretch but hear me out...if planned...
The Biggest Overlooked Benefit of Corporate Giving
Sure, your business gives back to a handful of groups or organizations, maybe even carefully selected ones, and you give a percentage or set dollar amount each year and feel good about that. Great! You’re helping make the world a better place, and that is no small...
Breaking the Model of Corporate Giving
“...Yes, we’re looking for sponsors for our annual [insert cause here] dinner...would you be interested in donating?” It’s a pretty simple, straightforward pitch that small business owners have heard dozens of times. How do you say no to sponsoring a table for...
“One Wish” for your Business
“One Wish” If you could have “one wish” for your small business, what would it be? A growing bottom line? I would say most of us would gravitate toward a strong balance sheet yet there are so many metrics we could use to define business success. Running a successful...
Doing Good Is Good for Business
Doing Good Is Good for Business A recent survey of customers showed that 85% have greater positive image of a business if they know that a portion the profits go back to a charity. 90% of consumers said they would be interested in knowing how companies are supporting...
Choosing a Charity to Support for your Small Business
Doing Good is Good for Business Choosing a Charity to Support for your Small Business A core value that our business upholds is that we will choose to be a business that gives back. We believe that no matter how difficult at times it may be, giving back to local...
